NewEnergyNews: TRUST IN THE ENERGY STAR GROWS/

NewEnergyNews

Gleanings from the web and the world, condensed for convenience, illustrated for enlightenment, arranged for impact...

The challenge now: To make every day Earth Day.

YESTERDAY

THINGS-TO-THINK-ABOUT WEDNESDAY, August 23:

  • TTTA Wednesday-ORIGINAL REPORTING: The IRA And The New Energy Boom
  • TTTA Wednesday-ORIGINAL REPORTING: The IRA And the EV Revolution
  • THE DAY BEFORE

  • Weekend Video: Coming Ocean Current Collapse Could Up Climate Crisis
  • Weekend Video: Impacts Of The Atlantic Meridional Overturning Current Collapse
  • Weekend Video: More Facts On The AMOC
  • THE DAY BEFORE THE DAY BEFORE

    WEEKEND VIDEOS, July 15-16:

  • Weekend Video: The Truth About China And The Climate Crisis
  • Weekend Video: Florida Insurance At The Climate Crisis Storm’s Eye
  • Weekend Video: The 9-1-1 On Rooftop Solar
  • THE DAY BEFORE THAT

    WEEKEND VIDEOS, July 8-9:

  • Weekend Video: Bill Nye Science Guy On The Climate Crisis
  • Weekend Video: The Changes Causing The Crisis
  • Weekend Video: A “Massive Global Solar Boom” Now
  • THE LAST DAY UP HERE

    WEEKEND VIDEOS, July 1-2:

  • The Global New Energy Boom Accelerates
  • Ukraine Faces The Climate Crisis While Fighting To Survive
  • Texas Heat And Politics Of Denial
  • --------------------------

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    Founding Editor Herman K. Trabish

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    WEEKEND VIDEOS, June 17-18

  • Fixing The Power System
  • The Energy Storage Solution
  • New Energy Equity With Community Solar
  • Weekend Video: The Way Wind Can Help Win Wars
  • Weekend Video: New Support For Hydropower
  • Some details about NewEnergyNews and the man behind the curtain: Herman K. Trabish, Agua Dulce, CA., Doctor with my hands, Writer with my head, Student of New Energy and Human Experience with my heart

    email: herman@NewEnergyNews.net

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      A tip of the NewEnergyNews cap to Phillip Garcia for crucial assistance in the design implementation of this site. Thanks, Phillip.

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    Pay a visit to the HARRY BOYKOFF page at Basketball Reference, sponsored by NewEnergyNews and Oil In Their Blood.

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  • WEEKEND VIDEOS, August 24-26:
  • Happy One-Year Birthday, Inflation Reduction Act
  • The Virtual Power Plant Boom, Part 1
  • The Virtual Power Plant Boom, Part 2

    Friday, March 19, 2010

    TRUST IN THE ENERGY STAR GROWS

    Energy Star Shining Bright' EcoPinion Consumer Survey Points to Challenges Ahead
    17 March 2010 (EarthTimes)

    "…[T]he 7th EcoPinion survey report [by EcoAlign]…entitled, "Energy Star Shining Bright? National Consumer Survey of the Energy Star Brand"… was to test the brand strength of Energy Star with consumers given the increasing importance of the brand to the nation's energy efficiency and environmental goals.

    "…Americans have high awareness (71 percent are either extremely or somewhat aware) and high acceptance [of the Energy Star brand] (with 82 percent responding that the brand is either extremely important or important)…"


    click to enlarge

    "…The Energy Star brand is more associated with the functional, e.g., "efficiency" or "savings," than deeper connections to consumer values.

    "…The importance levels for buying Energy Star household goods and/or appliances show a 15 percent gap between younger Americans (18 “ 34) and older Americans (55+)."


    click thru to Energy Star for more info

    "…Women are more attuned to the efficiency value of Energy Star than men, more likely to recommend it, and will share information with friends and family about their Energy Star purchases.

    "…Very few Americans (4 percent) buy Energy Star products purely out of altruistic motivations to protect the environment…"

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